Guangming Optical embarks on cloud transformation with CAMP Office Cloud

 

Guangming Optical, a boutique eyewear chain operating for over 15 years, sells brands that have become classics in leading fashion trends. In addition to precise management insight, and on the IT front, it has been implementing digital strategies since 2005, making Guangming Optical a leader in the industry's use of cloud technology.

The CAMP Office Cloud is Guangming Optical's first step into the cloud, using mobile form modules and corporate bulletin boards to bring a comprehensive upgrade to the operational efficiency of its branches; the introduction of mobile scheduling is expected to significantly reduce the workload for frontline sales staff and enhance administrative efficiency for support staff.

Ding Hanhui, CEO of Guangming Optical Enterprises, says: "Starting from a small shop and growing into five branches across the entire Taipei and New Taipei City within ten years, if we continue with the original business strategy, it will not sustain the company's future growth. Therefore, we hope to achieve the greatest operational momentum at the lowest cost through IT cloud technology."

Deepening cloud applications, emphasizing mobile office

Two years ago, Guangming Optical began introducing CAMP Office Cloud products, moving all paper-based approval processes to the cloud platform. Branch employees can now apply and sign off on forms directly in the app, completing processes in a few hours that could take days. Department heads and managers now interact through the corporate bulletin board, significantly enhancing staff morale more than ever before.

The recently introduced shift scheduling module in 2016 has been well received by employees, who can now easily complete monthly shift scheduling via the app, which used to take up considerable coordination time. The "Instant Messaging Module" is also very convenient for coordinating tasks and saves a lot on telephone expenses.

Fiona, Financial and Personnel Director at Guangming Optical, states: "I never thought cloud mobile products could be so beneficial. Implementing Office Cloud has allowed the company to leap from a traditional operational mode directly into an M-environment, and this decision will become a benchmark in the industry."